Founders Journey - Praveen Kumar, Klenty

Posted on

December 13, 2022

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Summary

- Worked at Infoys on the customer engagement side of things for 4-5 years

- 2008 recession caused him to quit his job in London and return to India with a quest to do something on his own

- Knew co-founder from college; they kept in touch off and on over the years

- In 2014, they decided to build something in b2b SaaS as it was getting more popular in India and globally

- The first version of klenty was a knowledge repository

- 2015 we built the knowledge repository which we couldn’t really market it well

- With feedback from the market we changed to what it is today (cold email marketing automation platform). In couple of months we got the first customer

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